The team audience matters!

Team members recommend products and services at every step in a veterinary visit. In fact, pet owners spend more time with the team than with the doctor over the course of the visit.

Consistency builds the power of recommendations, and inconsistency can undo a sale. That’s why it’s so critical to educate every team member—so they can be strong promoters for pets’ health. The most experienced practice managers, veterinary technicians and receptionists look to Firstline for advice on these critical interactions with pet owners.

A curated audience: Firstline readers

Four fun facts about our readers:

  • 97% are women
  • 66% work exclusively with small animals
  • 42% work in general practices with two to three doctors
  • 66% have been in practice for 11 years or more

Bottom line: You’re reaching influencers.

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Do you want to make the smartest team buy? Of course you do. Click here for a helpful flow chart that will point you in the right direction.